Privacy Policy
At Home Style Furniture of Astoria ("we," "us," or "our"), your privacy is extremely important to us. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website (the "Site") and make a purchase. By using our Site, you agree to the practices described in this policy.
1. Information We Collect
We collect information to provide you with a better shopping experience and to fulfill your orders. The types of information we collect include:
1.1 Information You Provide Directly
- Account Information: Name, email address, password, and phone number when you create an account.
- Order Information: Full name, shipping address, billing address, email address, and phone number when you place an order.
- Payment Information: Credit/debit card number, expiration date, CVV, and payment method details when you complete a purchase. (Note: We do not store full credit card details on our servers. All payment data is processed by PCI-DSS compliant payment processors.)
- Communications: Any information you provide when you contact our customer support team, submit a return request, or communicate with us via email.
1.2 Information Collected Automatically
When you visit our Site, we automatically collect certain information, including:
- Device Information: IP address, browser type and version, operating system, device type, and screen resolution.
- Usage Data: Pages visited, time spent on pages, click patterns, referral URLs, and navigation paths.
- Location Data: General geographic location based on your IP address.
- Cookies and Tracking Technologies: We use cookies, web beacons, pixels, and similar technologies to enhance your browsing experience and analyze Site performance.
2. How We Use Your Information
We use the information we collect for the following purposes:
- Order Fulfillment: To process, ship, and deliver your orders, and to provide order tracking updates.
- Customer Service: To respond to your inquiries, process returns and refunds, and resolve any issues with your orders.
- Payment Processing: To securely process your payments and detect or prevent fraudulent transactions.
- Account Management: To create and maintain your customer account.
- Marketing Communications: To send you promotional emails, newsletters, and special offers (only with your consent; you may unsubscribe at any time).
- Site Improvement: To analyze usage patterns, improve our website functionality, and optimize the shopping experience.
- Legal Compliance: To comply with applicable laws, regulations, and legal processes.
3. How We Share Your Information
We do not sell your personal information to third parties. We may share your information only in the following circumstances:
- Payment Processors: Your payment information is shared with our PCI-DSS compliant payment processors (such as Shopify Payments, PayPal, Stripe, etc.) solely to complete your transactions.
- Shipping Carriers: Your name, shipping address, and phone number are shared with shipping carriers (such as USPS, UPS, FedEx, and freight carriers) to deliver your orders.
- Technology Service Providers: We may share data with trusted third-party service providers who assist us in operating our website, conducting business analytics, and providing customer support.
- Legal Requirements: We may disclose your information if required by law, court order, or government regulation, or to protect our rights, safety, or property.
4. Cookies & Tracking Technologies
We use cookies and similar technologies on our Site. Here is how we use them:
- Essential Cookies: Required for the Site to function properly (e.g., shopping cart, checkout, account login).
- Analytics Cookies: Help us understand how visitors interact with our Site so we can improve the user experience.
- Marketing Cookies: Used to deliver relevant advertisements and measure the effectiveness of our marketing campaigns.
Managing Cookies: You can control or disable cookies through your browser settings. Please note that disabling essential cookies may affect the functionality of the Site.
5. Data Security
We take the security of your personal information seriously and implement the following measures:
- SSL Encryption: All data transmitted between your browser and our Site is encrypted using SSL (Secure Sockets Layer) technology.
- PCI-DSS Compliance: All payment data is handled by PCI-DSS compliant payment processors. We do not store full credit card details on our servers.
- Access Controls: Access to personal information is limited to authorized personnel only.
- Secure Storage: Data is stored on secure servers with appropriate administrative, technical, and physical safeguards.
While we strive to protect your personal information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including:
- Order Data: Retained for as long as needed to fulfill orders, process returns and refunds, and comply with legal obligations.
- Account Data: Retained as long as your account is active. You may request account deletion at any time.
- Marketing Data: Retained until you unsubscribe from marketing communications.
- Analytics Data: Retained in aggregated or anonymized form for as long as needed for Site improvement.
7. Your Rights
Depending on your location, you may have the following rights regarding your personal information:
- Access: You have the right to request a copy of the personal information we hold about you.
- Correction: You have the right to request correction of inaccurate or incomplete personal information.
- Deletion: You have the right to request deletion of your personal information, subject to certain legal exceptions.
- Opt-Out of Marketing: You may unsubscribe from marketing emails at any time by clicking the "unsubscribe" link in the email or by contacting us.
- Do Not Track: Our Site currently does not respond to "Do Not Track" (DNT) browser signals.
To exercise any of these rights, please contact us at info@homestylefurnitureofastoria.com.
8. California Residents — Your Rights Under the CCPA/CPRA
If you are a California resident, the California Consumer Privacy Act of 2018 ("CCPA"), as amended by the California Privacy Rights Act of 2020 ("CPRA"), provides you with additional rights regarding your personal information. This section describes those rights and explains how to exercise them.
8.1 Personal Information We Collect
In the preceding 12 months, we have collected the following categories of personal information as defined by the CCPA/CPRA:
| Category | Examples | Collected |
|---|---|---|
| A. Identifiers | Name, email address, shipping address, phone number, IP address | Yes |
| B. Personal Information (Cal. Civ. Code § 1798.80(e)) | Name, address, telephone number, credit card number | Yes |
| C. Commercial Information | Purchase history, order details, items viewed or added to cart | Yes |
| D. Internet or Electronic Network Activity | Browsing history, search history, interaction with our Site | Yes |
| E. Geolocation Data | General geographic location derived from IP address | Yes |
| F. Inferences | Shopping preferences and interests drawn from the above categories | Yes |
| G. Sensitive Personal Information | Payment card information (processed by PCI-DSS compliant providers; not stored by us) | Yes |
8.2 Sources of Personal Information
We collect personal information from the following sources:
- Directly from you when you create an account, place an order, or contact us.
- Automatically when you visit our Site (cookies, analytics tools, server logs).
- From third-party service providers who assist us with payment processing, shipping, and analytics.
8.3 Business Purposes for Collection
We collect and use personal information for the following business purposes:
- To fulfill orders and provide customer service.
- To detect and prevent fraud.
- To improve and optimize our Site.
- To comply with legal obligations.
8.4 We Do Not Sell Your Personal Information
Home Style Furniture of Astoria does not sell your personal information. We do not sell, rent, or trade your personal data to third parties for their monetary or other valuable consideration.
We also do not engage in cross-context behavioral advertising involving the sale of personal information.
8.5 Your Rights Under the CCPA/CPRA
As a California resident, you have the right to:
- Right to Know: You may request that we disclose the categories and specific pieces of personal information we have collected about you, the sources of that information, the purposes for collecting it, and the categories of third parties with whom we share it.
- Right to Delete: You may request that we delete your personal information, subject to certain legal exceptions (e.g., completing a transaction, complying with legal obligations, or detecting security incidents).
- Right to Correct: You may request that we correct inaccurate personal information we maintain about you.
- Right to Opt-Out of Sale/Sharing: You may request that we not sell or share your personal information. (As noted above, we do not sell your personal information.)
- Right to Limit Use of Sensitive Personal Information: You may request that we limit the use and disclosure of your sensitive personal information to purposes necessary to perform the services you have requested.
- Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights. You will not receive different pricing, quality of service, or be denied goods or services for exercising your privacy rights.
8.6 How to Exercise Your Rights
You may exercise your CCPA/CPRA rights by:
- Emailing us at info@homestylefurnitureofastoria.com with the subject line "CCPA Request."
- Calling us at +1 (718) 721-2623.
When submitting a request, we may need to verify your identity before processing it. We may ask you to provide information that matches the information we have on file, such as your name, email address, or order number.
We will respond to verified requests within 45 days. If we need additional time (up to an additional 45 days), we will inform you of the reason and extension period in writing.
8.7 Authorized Agents
You may designate an authorized agent to submit a request on your behalf. The authorized agent must provide written authorization signed by you, and we may still require you to verify your identity directly with us before processing the request.
8.8 Financial Incentive Programs
We do not offer financial incentive programs that require you to provide personal information.
9. Third-Party Links
Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those external sites. We encourage you to review the privacy policy of any third-party site you visit.
10. Children's Privacy
Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child, we will take steps to delete that information promptly.
11. International Data Transfers
If you are accessing our Site from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States. By using our Site and providing your information, you consent to such transfers.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. When we make material changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this Privacy Policy periodically.
13. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please contact us:
Store Name: Home Style Furniture of Astoria Email: info@homestylefurnitureofastoria.com Phone: +1 (718) 721-2623 Address: 30-03 Broadway, Astoria, NY 11106 Business Hours:
- Monday – Saturday: 10:00 AM – 8:00 PM (ET)
- Sunday: 10:00 AM – 7:00 PM (ET)